I had never considered starting my own company and I had no experience in textiles or home goods, but as I dug in, I felt a new spark. I quickly learned that hemp's sustainability profile is the envy of all other textiles so I got to thinking, researching and planning. Eventually it hit me - "What about bedding?"
But I knew people weren't going to sacrifice comfort just for sustainability's sake, so I set out to make the most comfortable bedding our customers have ever owned - it just happens to be made from 100% hemp.